Real Estate Transaction Standard: All You Need to Know

  1. Improved SEO performance: With a RETS feed, the real estate business hosts and integrates the MLS’ property listings. This is different from simply viewing the listings via a frame. So how does it help? In a rather crucial way, this particular setup means an increase in the number of indexable web pages on your real estate website. Do you know what that means? It means better page rankings on search engines, thus driving up your visibility to potential customers.
  2. Up-to-date data: One of the most interesting things about a RETS feed is that it provides a direct link to the MLS. How does that have any bearing on your business, you wonder; well, it means that your data ends up being more accurate. Not only that, often your real estate website will be able to update much more quickly with new property listings than it would be able to with a framing system.
  3. High levels of customization: Yet another compelling feature of a RETS feed for your business is the fact that they are highly customizable. This means you do not have to make do with a generic feed; instead, you can choose precisely what data is relevant to your business interests and then import said data accordingly. So say your business USP is that it deals in only a handful of types of real estate properties or perhaps you cover only a specific geographic area, the RETS feed for your business can be so that the other irrelevant data is filtered out. This means you get a property display that is based on your business.

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A professional and security-oriented programmer having more than 6 years of experience in designing, implementing, testing and supporting mobile apps developed.

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Ryan Williamson

Ryan Williamson

A professional and security-oriented programmer having more than 6 years of experience in designing, implementing, testing and supporting mobile apps developed.

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