Virtual Events: Why You Should Host Them Too

Ryan Williamson
3 min readJun 17, 2020

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Events are essential, that much everyone knows. However, there has been a rather exciting development afoot in this industry of late: Virtual events. Yes, exactly; never thought there would come a day when even events would happen virtually, did you? But here we are, and from what we have gauged so far, virtual events are quickly proving to be a massive hit all over the world. But before we explore this shift any further, it is imperative first to understand what constitutes a virtual event. Okay, so it is not exactly a mystery — as you must have guessed, virtual events are events that are held online. It is enabled with a plethora of platforms created for such purposes; virtual events also include a lot of what you would see in a standard function, i.e., question and answer rounds, polls, and more.

Now, on to what is driving their popularity, first, the fact that data is now incredibly affordable and easily accessible. Besides that, it is the practically endless list of benefits that have helped establish virtual events as such a phenomenon across the globe. It starts with assisting businesses to save an incredible amount of money to give instant access to a global audience; virtual events bring an abundance of advantages to the table. Now, let’s discuss some of them in detail.

  1. Agility: Being online, virtual events offer organizers wide scope in how they can be leveraged, who they can be delivered to, how attendees can be engaged, and more. This level of agility is hard to even imagine with in-person events. And not just that, event organizers are also able to tend to various individual requirements of attendees without much of a problem.
  2. Time and cost savings: Since it is virtual, organizers end up saving money on roughly 2/3rds of their cost, because you don’t have to arrange a venue, meals, and more. And even though virtual events also require much effort, you still end up saving much time as well when compared to when organizing a physical activity. But wait, event organizers end up saving both time and money is travel; with virtual events, one doesn’t have to worry either about arranging attendees’ travel and then waiting for them to arrive as well.
  3. Ease of analyzing results: Another benefit of being a virtual entity is that data collection is seamless. And when you have that sorted, i.e., the requisite data, it becomes that much easier to examine it, analyze it, and then use the insights to improve your future events further.

Virtual events may seem like a new concept to some, but the current set of circumstances across the globe have propelled them into the limelight. And rightly so, as evidenced by the above discussion. And, to conclude, a virtual event app will do your business and your attendees much good!

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Ryan Williamson
Ryan Williamson

Written by Ryan Williamson

Tech-savvy professional with 13+ years in app development, leveraging expertise to build partnerships, promote Rishabh Software, and enhance brand visibility.

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